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Google adwords-display Exam Syllabus Topics:

Google Display Exam Practice Test Sample Questions:

1. Kelly is a Google AdWords manager for her company. She informs management that she would like to begin advertising on YouTube, but her manager is skeptical. Kelly's manager says she would like to stay on large Web sites rather than YouTube. How large is the YouTube online presence?

A) It is the largest the property on the Web.
B) It is the fourth largest property on the Web.
C) It is the third largest property on the Web.
D) It is the second largest property on the Web.

2. Shelly has created an ad for the Google Content Network, and her ad has been running for four days. Shelly decides that she needs to add some negative keywords to her campaign to refine the results and the keywords that trigger her ad. How does Shelly add negative keywords for her campaign?

A) Shelly will click the campaign she wants to refine, then she will click the Keywords tab, and then she will click the Negative keywords options, and add the negative keywords.
B) Shelly will click the campaign she wants to refine, then she will click the Settings tab, and then she will click the keywords options, and add the negative keywords.
C) Shelly will click the campaign she wants to refine, then she will click the Opportunities tab, and then she will click the Negative keywords options, and add the negative keywords.
D) Shelly will click the campaign she wants to refine, then she will click the Settings tab, and then she will click the Negative keywords options, and add the negative keywords.

3. You have created an ad campaign for your company that sells business cards online. You want to target specific types of Websites in the Google Content Network. How can you choose what types of Websites your business card advertisement will appear on?

A) You can choose where you ad will appear by using the managed placement options for the Google Content Network.
B) The Google Content Network does not allow you to choose the sites your ad will appear. All placements are automatic.
C) Google uses automatic placements for all Content Network, but you can ad negative keywords to avoid certain Website content.
D) The keywords you select for your ad will determine where your advertisement will appear within the Google Content Network.

4. Examine the image below:
Four areas of the image have been highlighted for your reference. In the image, what highlighted area is represented by the color green?

A) In video overlay
B) In stream video
C) Banner ad
D) Image ad

5. Gareth has created a new video advertising for the Google Content Network. His video is a
demonstration of a service his company provides for Web users. How can Gareth get this video into the Google Content Network?

A) Service advertisements are not allowed in the Google Content Network.
B) Gareth can upload the video through YouTube and then provide the Google AdWords URL for the ad to be submitted to the Google Content Network.
C) Gareth can use the Display Ad Builder and use a template with the video ad format.
D) Gareth will need to enroll in the video placement program and then he will be able to upload the ad through the Video Ad submission tool.

Solutions: