Enhance your career with Pardot-Consultant PDF Dumps - True Salesforce Exam Questions
New (2022) Download free Pardot-Consultant PDF for Salesforce Practice Tests
You can read the Pardot Consultant Certification Exam cost
The cost of Pardot Consultant exam is $200.
You can read the Pardot Consultant Certification Exam topics below
Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our Pardot Consultant exam dumps will include the following topics:
- Lead Generation: 12%
- Personalizing the Prospect Experience: 7%
- Lead Qualification: 13%
- Reporting: 7%
- Discovery: 13%
NEW QUESTION 12
While creating Layout Templates it is possible to Import Layout from certain URL
- A. True
- B. False
Answer: A
NEW QUESTION 13
You decide to build an automation rule to automatically allow prospects to match the "Title" criteria in your grade profile. You need to capture all prospects with any form of Vice President in their job title but want to exclude ones who are currently on any of your suppression lists. Which of the following sets of rule criteria will accomplish this?
- A. Match ANY overall logic: Rule Group1: Match All Prospect List > Isn't > Suppression List A; B; C; D Rule Group2: Match All Prospect default field > Title > contains > Vice President; VP
- B. Match ALL overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > IS >Vice President
- C. Match ALL overall logic: Prospect List > Isn't > suppression List A; B; C; D Prospect default field > Title > contains > Vice President; VP
- D. Match ANY overall logic: Prospect List > Isn't > Suppression List A; B; C; D Prospect default field > Title > contains >Vice President; VP
Answer: A
NEW QUESTION 14
Prior to starting implementation, LenoxSoft wishes to consolidate all their data within Salesforce. They currently use three different systems, including Salesforce, to manage their customer dat a. All data does NOT currently reside in one system, and Lenoxsoft wants Salesforce to be the primary system for customer records. What is the first step Lenoxsoft should take to allow Salesforce to become the primary recordholder?
- A. Import and merge existing records from all systems to Pardot
- B. Add custom account fields to Pardot and map to Salesforce
- C. Add custom prospect fields to Pardot and map to Salesforce.
- D. Import and merge existing records from all systems to Salesforce
Answer: D
NEW QUESTION 15
LenoxSoft has had a Product Interest form live on their website for the past 3 months. They would like to make sure that, moving forward, every time the form is submitted, a custom field is updated. They also want to update that custom field for anyone who has submitted the form before today. What combination of automation tools should LenoxSoft use to achieve this?
- A. Automation rule and completion action
- B. Dynamic list and automation rule
- C. Segmentation rule and completion action
- D. Completion action and dynamic list
Answer: A
NEW QUESTION 16
Lenoxsoft needs to sync their Salesforce custom objects to Pardot prospects in order to run an automation rule.
What is the first step in the process of setting up custom object syncing between the two systems?
- A. Adjust the sync behavior on the pardot custom object to use the Salesforce value
- B. Perform a full Pardot database sync, prior to creating the Salesforce custom object
- C. Create the Pardot custom object on the prospect level before the prospect Account level
- D. Configure the Salesforce custom object to relate to th< account, lead, or contact
Answer: D
NEW QUESTION 17
LenoxSoft wants to view only opportunities within a certain fiscal year on the Pipeline Dashboard using B2B Marketing Analytics.
How could this be accomplished?
- A. Create a custom dataset using only data from the fiscal year.
- B. Develop a new lens that includes only data from the fiscal year.
- C. Use the 'fiscal year' filter on the Pipeline Dashboard.
- D. Apply the "tag" filter on the Pipeline Dashboard using the fiscal year.
Answer: D
NEW QUESTION 18
LenoxSoft finds that prospects are unsubscribing from emails, but they wants to make sure the prospects are intending to unsubscribe from all emails and it isn't a mistake.
What should be implemented?
- A. Opting out a prospect is irreversible. A solution to confirm the opt out or opt prospects back in cannot be implemented.
- B. Set up a Pardot template for the automated resubscribe feature to have an email sent to allow opted out prospects to opt back in.
- C. Create a completion action to assign a task to the Assigned User to make a phone call to ensure the prospect intended to unsubscribe.
- D. Opt prospects back in only if they have interacted with other marketing content and have a Pardot score greater than 10 using an automation rule.
Answer: B
NEW QUESTION 19
LenoxSoft would like to enable the Google AdWords connector in Pardot. Which of the following would you NOT advise them on before they enable the connector?
- A. The connector will make copies of their AdWords ads (not including those that were deleted or disabled) and include the tracking parameter in the URL for the new versions.
- B. The connector will update all of their AdWords ads to include the tracking parameter, including those that were deleted or disabled.
- C. The connector cannot be linked directly to an MCC account.
- D. They should ensure their URL structures can handle parameters before verifying the connector.
Answer: B
NEW QUESTION 20
Which two features would indicate LenoxSoft's Pardot instance has been authenticated and is ready to send emails?
Choose 2 answers
- A. A green check mark next to the Salesforce Connected user
- B. A green check mark next to the FBS registration ID
- C. A green check mark next to the domain key policy
- D. A green check mark next to the domain SPF record
Answer: C,D
Explanation:
https://help.salesforce.com/articleView?id=pardot_email_authentication.htm&type=0
NEW QUESTION 21
LenoxSoft wants to create Contacts instead of Leads or sync with Person Account records. What step should the consultant recommend?
- A. Update your Salesforce connector user permissions
- B. Update your field mappings by going to Admin > Configure Fields
- C. Locate the relevant documentation and follow the steps to enable.
- D. Contact Pardot Support to enable the necessary connector behavior
Answer: D
NEW QUESTION 22
You have several white papers on your website, but you want to start gateing those and gather more and more details about prospects as they download the white papers. What is the best way to achieve this?
- A. Create a form per white paper and enable progressive profiling
- B. Create a form handler and enable progressive profiling
- C. Create a form handler for each white paper
- D. Create a form and enable progressive profiling
Answer: A
NEW QUESTION 23
LenoxSoft's corporate marketing team wants to ensure their website visitors who originate from Europe are able to opt into having their website activity tracked.
How could this be accomplished?
- A. Remove tracking code from the website and create new sites for each country.
- B. Create visitor filters for prospects that are known to be located in Europe.
- C. Enable tracking opt-in preferences for visitors from specific countries.
- D. Enable tracking opt-in preferences for all website visitors.
Answer: B
NEW QUESTION 24
What factors are involved in determining email deliverability?
- A. Sender ID
- B. CAN-SPAM
- C. Whitelist
- D. Domain Keys
- E. Sender Policy Framework (SPF)
Answer: B,D,E
NEW QUESTION 25
How can an interested lead that comes to Lenoxsoft's website and fills out the Contact Us form receive a follow-up email each time he or she submits?
- A. Send using an automation rule
- B. Send using a segmentation rule.
- C. Send using the form's completion actions.
- D. Use a dynamic list to use as a recipient list on an email send.
Answer: C
NEW QUESTION 26
LenoxSoft sends a list email to the "2019 Tradeshow" list, and does not use a suppression list. The next day, an account manager wants to know why his prospect did not receive the email even though they were a member of the list.
What could have prevented this prospect from receiving the list email?
- A. The prospect already received the email already received another Pardot email within the past business day, based on the account's business hours.
- B. A second prospect with the same email address received the email under "allow multiple prospects with the same email address.'
- C. The Dedicated IP address was not warmed up appropriately before the email was scheduled.
- D. The prospect was no longer a member of the "2019 Tradeshow" list used for the email send.
Answer: B
NEW QUESTION 27
What are available Data Formats in Pardot Form Fields
- A. Phone
- B. Email
- C. Text
- D. Date
- E. Email with valid mail server
- F. Email not from ISPs and free email providers
- G. Password
- H. Number
Answer: B,C,E,F,H
NEW QUESTION 28
LenoxSoft wants to measure their brand awareness to raise their brand recognition for their company. The company wants to use Pardot to increase the number of impressions across their online channels. Which are the best reports to monitor impressions to help measure LenoxSoft's brand awareness of a period of time?
- A. Monitor no of visitors, form conversion and email click-through rate reports month over month
- B. Monitor no of visitors, social post enagements and natural search reports month over month
- C. Monitor no of prospects, form submission and email open rate reports month over month
- D. Monitor no of prospects, social post enagements and paid search reports month over month
Answer: B
NEW QUESTION 29
A customer has a CSV file of existing leads and contacts they want to import into Pardot as new prospects. Their Salesforce org contains duplicate leads and contacts with the same email address. They want to make sure the newly created prospects in Pardot are linked to specific lead and contact records in Salesforce. Their Pardot account allows multiple prospects with the same email address.
What import method should be recommended?
- A. Match records by Account ID
- B. Match records by CRM ID
- C. Q Match records by email address
- D. Match records by fuzzy match rules
Answer: B
NEW QUESTION 30
A customer does not feel that campaign influence reporting fully captures their marketing attribution since they do not market only to the contacts related to their opportunity records.
What feature should a consultant recommend to uncover additional marketing attribution?
- A. First Touch Model
- B. Account-to-Opportunity Matching
- C. Primary - Campaign Source Attribution
B, Einstein Attribution
Answer: A
NEW QUESTION 31
A marketing team is rolling out several pieces of content that will qualify leads as sales-ready and then gated behind Pardot forms. They want to be able to filter tables in Pardot by a prospect's interaction with each piece of content.
What strategy would allow the team to do this?
- A. Build dynamic lists respectively based off of those form submissions.
- B. Add a form completion action to add prospects to the right Salesforce campaign.
- C. Add a form completion action to apply a tag with the name of the piece of content.
- D. Track downloads in the form reports and build different lists for all submissions.
Answer: C
NEW QUESTION 32
What is critical in achieving good email deliverabillty?
- A. Using personalization in email content
- B. Sending email through dedicated IP
- C. Setting up email authentication
- D. Having a text only version of email content
Answer: C
NEW QUESTION 33
LenoxSoft is launching a new customer newsletter and wants to ensure prospects who receive their product launch announcements are able to express interest in opting in to receive the newsletter as well. Which feature should meet their needs?
- A. Static Public List and Automation Rule
- B. Salesforce Engage and CRM Visible List
- C. Email Preference Center and Dynamic Public List
- D. Email Preference Center and Static Public List
Answer: C
NEW QUESTION 34
LenoxSoft wants to optimize asset usage while discovering new audiences. What tool should they use?
- A. Einstein Behavior Scoring
- B. Einstein Campaign Insights
- C. Pardot Business Units
- D. Einstein Lead Score
Answer: B
Explanation:
Explanation
https://help.salesforce.com/articleView?id=sf.pardot_einstein_campaign_insights.htm&type=5
NEW QUESTION 35
The LenoxSoft sales and marketing teams are looking for more insights into which leads are most likely to buy based off of their engagements.
What feature should be recommended?
- A. Pardot Grade field
- B. Pardot Score field
- C. Einstein Lead Score
- D. Einstein Behavior Score
Answer: D
Explanation:
Explanation
https://help.salesforce.com/articleView?id=sf.pardot_einstein_behavior_scoring.htm&type=5
NEW QUESTION 36
......
100% Free Pardot-Consultant Files For passing the exam Quickly: https://www.examdumpsvce.com/Pardot-Consultant-valid-exam-dumps.html
Pardot-Consultant Dumps Questions Study Exam Guide : https://drive.google.com/open?id=1Q2UX-S-m9YRfZun8Am9jLgl-yhCOrJDj
