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| Section | Objectives |
|---|---|
| Topic 1: Branding and Deliverability | |
| Topic 2: Configuring Security Settings | - Create users and customize a security group - Configure company settings - Explain the importance of asset permissions and contact level security |
| Topic 3: Managing Database | |
| Topic 4: Tracking Script | |
| Topic 5: Implementing Automation | |
| Topic 6: Understanding Data Model | - Describe Eloqua data objects and their relationship - Describe the process for adding, capturing, and enhancing data in Eloqua, including the purpose of the AppCloud |
| Topic 7: Configuring Email Configuration and Preference Management | |
| Topic 8: Configuring Additional Eloqua Services | |
| Topic 9: Implementation Overview | - Describe the major milestones and key deliverables of the available implementation offerings - Identify the pre-requisite documents and the key client attendees required for an implementation |
| Topic 10: Understanding Eloqua Fundamentals | - Create a segment - Generate key reports - Create an email |
| Topic 11: Using AI Capabilities in Eloqua | |
| Topic 12: Configuring Forms | |
| Topic 13: Integrating CRM |
Question 1
Which is considered a transactional email? (Choose the best answer.)
A. an exclusive upgrade for existing customers
B. an offer from a partner
C. an announcement from the CEO
D. an update to your customer privacy policy
Question 2
Your client wants to add a Preference Center page to their main website. What do you recommend?
Response:
A. Configure the Eloqua Subscription Management page to allow for external access.
B. Link directly to the Eloqua Subscription Management page from the client's website.
C. Add the Eloqua Subscription Management form code to the page on the client's website.
D. Build an Eloqua form for the client's website with processing steps to manage visitor preferences.
Question 3
Which action does Strict Mode Tracking enable? (Choose the best answer.)
A. It tracks email opens via a tracking pixel placed on all emails sent out of Eloqua.
B. It filters out select IP addresses from being tracked within Eloqua.
C. It allows clients to control whether visitors in certain countries or all visitors need to opt in to website tracking.
D. It ties the email activity of the recipient with their contact profile by creating a unique Eloqua recipient ID.
Question 4
Which three are required to successfully integrate an externally hosted form into a client's website? (Choose three.)
A. post URL action
B. at least one check box field on the form
C. tracking script HTML, including required hidden fields
D. a list of all processing steps on the Eloqua form
E. form HTML
Question 5
An integration updates a custom data object that uniquely maps to contacts within Eloqua using an email address. When net-new contacts are created via the integration, the contact is created with the accurate field values. However, subsequent updates to mapped fields of the custom object records are NOT reflected on the contact.
What is the cause of this? (Choose the best answer.)
A. The field mapping within the custom object is configured incorrectly.
B. The "Save to Contact Table" processing step within record services is NOT enabled.
C. The "Update Existing Record or Data Object" processing step within services is NOT enabled.
D. You cannot update field values on the contact table from a custom object record.
Solutions:
| Question 1 Answer: D | Question 2 Answer: D | Question 3 Answer: C | Question 4 Answer: A,C,E | Question 5 Answer: A |
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